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Tuesday, December 25, 2012

Grow Your Personal Branding

We all have a personal brand and it shows through in the way we do things, down to what we wear, how we communicate, and carry ourselves. Investing in your personal branding is the key to creating a successful impression, particularly when going for job interviews. Here are a few tips to help you grow a positive personal brand.

Honesty

Being honest also means being trustworthy; these two traits go hand in hand and are the core of your personal branding statement. If someone else describes you as ‘honest,’ you are already on a positive footing for your personal branding.

Be Your Personal Brad

If you are not sure of your own personal style and find it difficult to style yourself, personal brand experts are on hand to give you advice. For you to successfully carry off your branding the way you dress is a key component in the process. Dressing well reflects your confidence and attitude. Dressing professionally helps with networking because it exudes confidence.

Active Listening

We hear, but do we listen? Active listening is focussing on the person addressing you and repeating important key points to them shows that you are actively listening. It also lies in the body language. Active listening means taking action. There is nothing better for personal branding than if you actively listen and make a point of taking action at the right time. Clients will view your company or your company contribution as indispensable.

Positivity

Carrying a negative air about you will naturally repel people. Being positive and outgoing shows a clear drive for growth. If your personal branding carries negative connotations you are not going to get anywhere, fast. It gets you nowhere.

Niche

If you love what you do then you’ve found your niche. Passion naturally brings growth, and personal branding will naturally grow from your niche. Anyone who is successful will tell you to find what you love and follow it.

Network

Networking is another important key to building on your personal branding. If people know you are connected, they are immediately drawn to you and your business. When networking present your personal branding as a positive addition to their company and you’ll make a good impression while leaving a positive imprint.
If you want to move forward with your career and go places, your personal branding is the platform to get you there. If you litter that platform with positivity, active listening, networking, style and constant improvement, then not even the sky is the limit.

Vida Denning is a freelance writer who enjoys writing on a wide variety of topics from fashion, and food to how to rent office space.

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